For real estate agents
You handed them the keys. Keep the door open.
Past clients, warm leads and referrals get personal emails in your voice, sent from your own inbox with your brokerage name on every one. You don’t write a word. You just approve.
From your list: Past client, Sold on Cedar Court, 2020, Moved to Denver
Hi Tom,
It’s been six years since we sold your place on Cedar Court and you headed off to Denver. I hope it feels like home out there by now.
Mostly, I didn’t want another year to go by without saying hello.
If a friend back here ever asks you about buying or selling a home, I’d be honored if you passed my name along. And if you’re ever in town, I’d like to hear how the move turned out.
Sarah Lopez Brightside Realty 123 Main St, Springfield, IL 62701
If you’d rather not get these emails, reply “unsubscribe” or use this link.
Sound familiar?
Another agent’s sign in a past client’s yard. A referral that went to someone else.
You were there for one of the biggest moves of their lives. Then the next closing came, and the next, and the note you meant to send never went out.
Sellers had owned their homes a median 11 years. NAR 2025 Profile of Home Buyers and Sellers
How it works
Done for you, start to finish.
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Just send us your list of contacts.
Past buyers and sellers, open-house leads and referrals, from your CRM or a spreadsheet. We clean it and start with whoever you’ve gone longest without reaching.
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We write every word.
Up to 5 personal emails for each person, in your voice, using only what your list says about them. No templates, no “just checking in.”
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We protect your name.
Compliance Mode checks every email before you do, starting with your brokerage name.
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You approve. It sends.
Approve all of one person’s emails at once. They go out from your own Gmail or Outlook, and replies come straight to you.
What you can skip
All the parts of follow-up you’ve been putting off.
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No blank email to stare at.
Every email is already written when you see it.
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No list-cleanup weekend.
Duplicates, bad addresses and past opt-outs come off before a word is written.
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No compliance homework.
Your brokerage name is checked on every email, and your license number too, once you add it.
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No new inbox to check.
Replies land in your own Gmail or Outlook.
Every email
Your whole sphere, one person at a time.
- About them
- Every email draws only on what your list says about that person and their home.
- Up to 5, all different
- Each email has its own reason for writing, never a repeat of the last one.
- Never a market report
- No newsletters, no market updates, no deadlines.
Compliance Mode
Your brokerage is on every email. So every email gets checked.
Compliance Mode makes sure every email has:
- Your brokerage name, every time
- Your license number too, once you add it
- Your business mailing address
- An opt-out, by reply or link
- A true subject line, never a fake “Re:”
- No financing terms, like monthly or down payments. That’s for the lender.
Then it waits for you. Nothing sends until you say yes.
Questions
Will it feel like a drip campaign to my clients?
Not even close. Each email is written for one person and sent from your own address, up to 5 over two months.
Can I include open-house leads and referrals?
Yes, as long as they know you or expect to hear from you. Each email is written for that one person, from what your list says about them.
What do you need from me?
Your list, a few emails you’ve written, your brokerage name and your business mailing address. Then connect your Gmail or Outlook, and your job is reading and saying yes.
Be the agent who stayed in touch.
You built these relationships one closing at a time. One short call, and the writing is off your plate.